Mobile Value Services I




June 7, 2006
09:00 - 10:30
Hotel Park - Kosovel Hall

Chair: Pirkko Walden, Professor
Institute for Advanced Management Systems Research, Abo Akademi, Finland

An STP-Approach Focused on Customer Preferences for Mobile Business Applications
Bernhard Goldberger
Prolytic & Vienna University of Economics and Business Administration, Austria
Gernot Woerther
EC3
Michael Weber
EC3
Michaela Denk, Senior Researcher
EC3 & University of Vienna, Austria

PIM APPLICATIONS - An Explorative Study on Benefits and Barriers
Miira Juntumaa
Virpi Kristiina Tuunainen
Helsinki School of Economic, Finland

Nice Mobile Services do not Fly. Observations of Mobile Services and the Finnish Consumers
Christer Carlsson, Professor
Joanna Carlsson, Professor
Institute for Advanced Management Systems Research, Abo Akademi, Finland
Jussi Puhakainen
Turku School of Economics and Business Administration, Finland
Pirkko Walden, Professor
Institute for Advanced Management Systems Research, Abo Akademi, Finland